brand positioning：
Europe, America, Australia, Japan, Southeast Asia building quality, the overall positioning in the high-end customers. The concept of branding, diversification, different price system products can meet the needs of different sectors of the consumer's purchase. Image store, store and other flexible traditional business model, decoration engineering company, star hotels and domestic and foreign well-known high-end cooperation, the development of enterprises to bring unlimited cooperation space.

Brand advantage：
Process advantage: located in the national famous hardware production base, mature and perfect supporting facilities to ensure that we produce the quality of each product.
Product advantages: a unique patented lock structure, unique design style, complete product line, can meet the needs of one-stop consumer household decoration engineering hardware. Many years of industry management, well aware of market demand, strict control of the process, strict quality control, showing a high cost of products.

Market advantages: scientific management of the market can be implemented in a standardized regional division, the image of the shop agents to enjoy the exclusive distribution rights of the designated area.

Brand advantage: hardware industry for 25 years of precipitation, image of unified planning, personalized fashion design, high quality and high additional value of the brand effect, good consumer word-of-mouth, market evaluation let you in the operation of the market like a duck to water, effortless.
Service advantages: fast and punctual delivery efficiency, strengthen your business reputation and market value; intimate after-sales service and follow up to help you keep abreast of changes in information market; rich experience in marketing planning to assist in the training of high-quality shopping clerk sales skills.

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Marketing model：
With the changing market competition, the marketing model of the hardware market is constantly evolving, in the past to a single traditional sales channel model, is facing a diversified sales channels to promote.

The traditional market: most units in the city. In these cities with traditional hardware market or new decorative hardware store, with the increasing development of the market, dealers and consumers are more inclined to brand decorative hardware, purchasing power is also growing. Traditional market dealers to retail and wholesale, brand management is uneven, operating in the market for many years still did not a main brand, in the increasingly fierce competition in the market environment under the influence, appear more weaknesses. So, in order to maintain a seat in the regional market, the brand for a dealer is more and more important, to choose a suitable for their own business brand is even more important. Today, the traditional market is in the establishment of a unified brand image, business approach to store or store in the form of the main store, to facilitate one-stop shop for consumers to buy goods.

Door factory, shop: the market is always no certain law, with the development of the industry, now many foreign enterprises and stores are attached to business door lock, hinge, door stopper and other hardware products. The mode of crossover operation is also the product of modern market competition. Reverse thinking, this kind of market management way also gives the hardware industry to bring enormous business opportunities.

Decoration Engineering Company: decoration engineering companies have a certain quantity of orders, and can establish long-term cooperative relations, to enhance the dealer's annual sales play a key role.

Hotel engineering: the cooperation of the hotel project to the dealers in the region to bring some impact, and enhance the reputation of the industry. Promote the brand awareness and influence in the region, but also can be used as a demonstration project in the industry to promote.

Distributors: the development of regional distributors to distributors in the area. Can establish a point of wide network sales channels. Under the channel has no established requirements, the relative pressure is not, have the intention to cooperate distributors can establish cooperative relations.

Involved: sheet metal shops, hardware stores, stores, etc..